After working within the industry for 7 years, it was time to refresh my brand's image to best represent the type of work I produce today. I am a graphic designer who is passionate about providing creative solutions and turning ideas/visions into reality through design.
My focus was to construct a word mark and monogram that can either sit side by side or completely separate from each other and still be instantly recognisable.
I am my brand, which is why my name is incorporated into my brand's identity. Swarbrick is abbreviated to SWBK, which is my word mark. The first letter of the word mark ‘S’ is what I used to create the monogram.
